ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

Beverages - Alcoholic Drinks

Award

Agency

Client

Title

Category

Annual ID

Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Best of Artificial Intelligence
Nazionale - Spirito Italiano Agency: Auge Design srl / Firenze Client: Liquori Nazionali Category: Best of Packaging Design
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Innovation
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: AI / Process
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Innovation
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: AI / Execution
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Extended Reality / AR / VR / MR
Nazionale - Spirito Italiano Agency: Auge Design srl / Firenze Client: Liquori Nazionali Category: Beverage - Series
See My Name Agency: Rethink / Toronto + Molson Coors Beverage Company Client: Molson Coors Beverage Company Category: Design for Good / Advertising - Single
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Craft in Motion / Film / Extended Reality
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Innovation / Television / Film / Online Video
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Digital Craft / Use of Technology
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Branded Content / Entertainment / Online Video - Long Form
Paid Through Parents Agency: Rethink / Toronto + Molson Coors Beverage Company Client: Molson Coors Beverage Company Category: Direct / Wildcard
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: AI / Application
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Digital Experience Design / Virtual / Mixed / Augmented Reality (VR, MR, AR)
Johnnie Walker X Perfect Moment Agency: Bulletproof / London Client: Johnnie Walker Category: Brand Partnership
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Data Visualization
Coors Light Coors Light Agency: Rethink / Toronto + Molson Coors Beverage Company + Droga5 New York, part of Accenture Song / New York Client: Molson Coors Beverage Company Category: Integrated / Traditional
See My Name Agency: Rethink / Toronto + Molson Coors Beverage Company Client: Molson Coors Beverage Company Category: Integrated / Traditional
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Innovation
Time : Space Collection Agency: Potlatch Agency / Barcelona + G4 / London + HARLEQUIN DESIGN / London Client: The Macallan Category: Window Display / Merchandising
Coors Light Coors Light Agency: Rethink / Toronto + Molson Coors Beverage Company + Droga5 New York, part of Accenture Song / New York Client: Molson Coors Beverage Company Category: Innovation / Promotional Materials
Johnnie Walker X Perfect Moment Agency: Bulletproof / London Client: Johnnie Walker Category: Limited Edition
Sugarcane Vinyl Agency: BBDO / New York + NIKE COMMUNICATIONS / New York + CANADA + Cabin Editorial Client: BACARDÍ Category: Sustainable / Eco-friendly Products
Autour de la pomme Agency: Paprika / Montreal + Cidrerie Autour de la pomme / Shefford Client: Cidrerie Autour de la pomme Category: Branding
Sistine Spritz Packaging Agency: Melia Tandiono + David Bate + Black Ink Projects Client: Sistine Spritz Category: Beverage - Single
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Branded Content / Entertainment / TV / Film
Eclipsed Legacies Agency: TombrasNiña / Buenos Aires Client: AB InBev / Bodega Dante Robino Category: AI / Idea
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Digital Craft / Sound Design
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Craft in Motion / Film / Visual Effects
See My Name Agency: Rethink / Toronto + Molson Coors Beverage Company Client: Molson Coors Beverage Company Category: Innovation / Promotional Materials
Midi Tequila Agency: Caserne / Montreal Client: Midi Tequila Category: Beverage - Series
Tessas Eplegård Cider Agency: OlssønBarbieri / Oslo Client: Tessas Eplegård Category: Beverage - Series
The Art of Personalization Agency: OKCC / Paris + Hennessy / Cognac Client: Hennessy Category: Luxury
Real To Our Core Agency: Chris Rowson + Good Drinks Australia / Perth + Wishful Drinking / Perth Client: Magners Irish Cider Category: Posters / Traditional - Series
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Digital Experience Design / Metaverse
Tanq10 Agency: Design Bridge and Partners / London + Tricycle Studio Client: Tanqueray Category: Beverage - Single
Likeweiß Chardonnay Agency: OlssønBarbieri / Oslo Client: Likeweiß Chardonnay Category: Beverage - Single
MONOLITICA Agency: Synopsis™ / Timisoara + Agape Winefarm / Timisoara + Ovidiu Hrin + Rottaprint / Cluj Client: AGAPE WINEFARM Category: Beverage - Single
Friends of Laphroaig Agency: Design Bridge and Partners / London + Welcome To Love + Pulse Films / London Client: Laphroaig Category: Posters / Billboards - Series
See My Name Agency: Rethink / Toronto + Molson Coors Beverage Company Client: Molson Coors Beverage Company Category: Wildcard
Lap of Legends Agency: FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York Client: AB InBev / Michelob ULTRA Category: Craft in Motion / Film / Use of Music / Sound
The Art of Personalization Agency: OKCC / Paris + Hennessy / Cognac Client: Hennessy Category: Innovation
Dreamcaster Agency: FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York Client: AB InBev, Michelob ULTRA Category: Best of Interactive
Dreamcaster Agency: FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York Client: AB InBev, Michelob ULTRA Category: Best of Experiential Design
Avamposto Gin Agency: OlssønBarbieri / Oslo Client: Avamposto Gin Category: Best of Packaging Design
Dreamcaster Agency: FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York Client: AB InBev, Michelob ULTRA Category: Best of Artificial Intelligence
Dreamcaster Agency: FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York Client: AB InBev, Michelob ULTRA Category: Design for Good / Apparel / Accessory / Footwear Design
Dreamcaster Agency: FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York Client: AB InBev, Michelob ULTRA Category: Digital Craft / Sound Design

2025 Artificial Intelligence Best of Discipline Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Best of Artificial Intelligence

ADC104_ART000G

2025 Packaging Design Best of Discipline Cube

Auge Design srl / Firenze

Liquori Nazionali

Nazionale - Spirito Italiano

Best of Packaging Design

ADC104_PKG000G

2025 Motion / Film Craft Gold Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Innovation

ADC104_MOT007G

2025 Artificial Intelligence Gold Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

AI / Process

ADC104_ART000G

2025 Experiential Design Gold Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Innovation

ADC104_EXP003G

2025 Artificial Intelligence Gold Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

AI / Execution

ADC104_ART001G

2025 Interactive Gold Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Extended Reality / AR / VR / MR

ADC104_INT005G

2025 Packaging Design Gold Cube

Auge Design srl / Firenze

Liquori Nazionali

Nazionale - Spirito Italiano

Beverage - Series

ADC104_PKG000G

2025 Advertising Gold Cube

Rethink / Toronto + Molson Coors Beverage Company

Molson Coors Beverage Company

See My Name

Design for Good / Advertising - Single

ADC104_ADV011G

2025 Motion / Film Craft Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Craft in Motion / Film / Extended Reality

ADC104_MOT024S

2025 Advertising Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Innovation / Television / Film / Online Video

ADC104_ADV024S

2025 Interactive Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Digital Craft / Use of Technology

ADC104_INT010S

2025 Advertising Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Branded Content / Entertainment / Online Video - Long Form

ADC104_ADV016S

2025 Advertising Silver Cube

Rethink / Toronto + Molson Coors Beverage Company

Molson Coors Beverage Company

Paid Through Parents

Direct / Wildcard

ADC104_ADV022S

2025 Artificial Intelligence Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

AI / Application

ADC104_ART004S

2025 Experiential Design Silver Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Digital Experience Design / Virtual / Mixed / Augmented Reality (VR, MR, AR)

ADC104_EXP006S

2025 Packaging Design Silver Cube

Bulletproof / London

Johnnie Walker

Johnnie Walker X Perfect Moment

Brand Partnership

ADC104_PKG002S

2025 Interactive Bronze Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Data Visualization

ADC104_INT014B

2025 Advertising Bronze Cube

Rethink / Toronto + Molson Coors Beverage Company + Droga5 New York, part of Accenture Song / New York

Molson Coors Beverage Company

Coors Light Coors Light

Integrated / Traditional

ADC104_ADV056B

2025 Advertising Bronze Cube

Rethink / Toronto + Molson Coors Beverage Company

Molson Coors Beverage Company

See My Name

Integrated / Traditional

ADC104_ADV057B

2025 Interactive Bronze Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Innovation

ADC104_INT019B

2025 Architecture / Interior / Environmental Design Bronze Cube

Potlatch Agency / Barcelona + G4 / London + HARLEQUIN DESIGN / London

The Macallan

Time : Space Collection

Window Display / Merchandising

ADC104_AIE006B

2025 Advertising Bronze Cube

Rethink / Toronto + Molson Coors Beverage Company + Droga5 New York, part of Accenture Song / New York

Molson Coors Beverage Company

Coors Light Coors Light

Innovation / Promotional Materials

ADC104_ADV055B

2025 Packaging Design Bronze Cube

Bulletproof / London

Johnnie Walker

Johnnie Walker X Perfect Moment

Limited Edition

ADC104_PKG015B

2025 Product Design Bronze Cube

BBDO / New York + NIKE COMMUNICATIONS / New York + CANADA + Cabin Editorial

BACARDÍ

Sugarcane Vinyl

Sustainable / Eco-friendly Products

ADC104_PRD012B

2025 Brand / Communication Design Bronze Cube

Paprika / Montreal + Cidrerie Autour de la pomme / Shefford

Cidrerie Autour de la pomme

Autour de la pomme

Branding

ADC104_BCD020B

2025 Packaging Design Bronze Cube

Melia Tandiono + David Bate + Black Ink Projects

Sistine Spritz

Sistine Spritz Packaging

Beverage - Single

ADC104_PKG009B

2025 Advertising Bronze Cube

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Branded Content / Entertainment / TV / Film

ADC104_ADV042B

2025 Artificial Intelligence Merit Honor

TombrasNiña / Buenos Aires

AB InBev / Bodega Dante Robino

Eclipsed Legacies

AI / Idea

ADC104_ART022M

2025 Interactive Merit Honor

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Digital Craft / Sound Design

ADC104_INT034M

2025 Motion / Film Craft Merit Honor

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Craft in Motion / Film / Visual Effects

ADC104_MOT068M

2025 Advertising Merit Honor

Rethink / Toronto + Molson Coors Beverage Company

Molson Coors Beverage Company

See My Name

Innovation / Promotional Materials

ADC104_ADV091M

2025 Packaging Design Merit Honor

Caserne / Montreal

Midi Tequila

Midi Tequila

Beverage - Series

ADC104_PKG024M

2025 Packaging Design Merit Honor

OlssønBarbieri / Oslo

Tessas Eplegård

Tessas Eplegård Cider

Beverage - Series

ADC104_PKG026M

2025 Packaging Design Merit Honor

OKCC / Paris + Hennessy / Cognac

Hennessy

The Art of Personalization

Luxury

ADC104_PKG036M

2025 Brand / Communication Design Merit Honor

Chris Rowson + Good Drinks Australia / Perth + Wishful Drinking / Perth

Magners Irish Cider

Real To Our Core

Posters / Traditional - Series

ADC104_BCD056M

2025 Experiential Design Merit Honor

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Digital Experience Design / Metaverse

ADC104_EXP018M

2025 Packaging Design Merit Honor

Design Bridge and Partners / London + Tricycle Studio

Tanqueray

Tanq10

Beverage - Single

ADC104_PKG021M

2025 Packaging Design Merit Honor

OlssønBarbieri / Oslo

Likeweiß Chardonnay

Likeweiß Chardonnay

Beverage - Single

ADC104_PKG022M

2025 Packaging Design Merit Honor

Synopsis™ / Timisoara + Agape Winefarm / Timisoara + Ovidiu Hrin + Rottaprint / Cluj

AGAPE WINEFARM

MONOLITICA

Beverage - Single

ADC104_PKG023M

2025 Brand / Communication Design Merit Honor

Design Bridge and Partners / London + Welcome To Love + Pulse Films / London

Laphroaig

Friends of Laphroaig

Posters / Billboards - Series

ADC104_BCD054M

2025 Experiential Design Merit Honor

Rethink / Toronto + Molson Coors Beverage Company

Molson Coors Beverage Company

See My Name

Wildcard

ADC104_EXP020M

2025 Motion / Film Craft Merit Honor

FCB / New York + AB InBev - Michelob ULTRA + The Mill / New York

AB InBev / Michelob ULTRA

Lap of Legends

Craft in Motion / Film / Use of Music / Sound

ADC104_MOT072M

2025 Packaging Design Merit Honor

OKCC / Paris + Hennessy / Cognac

Hennessy

The Art of Personalization

Innovation

ADC104_PKG031M

2024 Interactive Best of Discipline Cube

FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York

AB InBev, Michelob ULTRA

Dreamcaster

Best of Interactive

ADC103_INT000G

2024 Experiential Design Best of Discipline Cube

FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York

AB InBev, Michelob ULTRA

Dreamcaster

Best of Experiential Design

ADC103_EXP000G

2024 Packaging Design Best of Discipline Cube

OlssønBarbieri / Oslo

Avamposto Gin

Avamposto Gin

Best of Packaging Design

ADC103_PKG000G

2024 Artificial Intelligence Best of Discipline Cube

FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York

AB InBev, Michelob ULTRA

Dreamcaster

Best of Artificial Intelligence

ADC103_ART000G

2024 Apparel / Accessory / Footwear Design Gold Cube

FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York

AB InBev, Michelob ULTRA

Dreamcaster

Design for Good / Apparel / Accessory / Footwear Design

ADC103_AAF002G

2024 Interactive Gold Cube

FCB / New York + AB Inbev / Michelob ULTRA / New York + 456 Studios / New York

AB InBev, Michelob ULTRA

Dreamcaster

Digital Craft / Sound Design

ADC103_INT002G

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